Light the
Way
For HEALTH TECH companies
Shape the future of care with the power of your audience at the center of your product and marketing strategy.
Problems facing healthcare tech in 2022 and beyond
Cybersecurity
All healthcare organizations are subject to cybersecurity incidents. The question is not whether a given facility will be attacked, but when.
Supply chain issues
The COVID-19 pandemic created a “perfect storm” for medical device supply chains.
Telehealth workflow
Facilities and caregivers are now feeling the strain of using programs that were rapidly implemented during a crisis, without time for full consideration of workflow and human factors.
Best practices
People think about fintech when they think blockchain, but crypto tech offers so much in completely new frontiers like health and pharmaceuticals.
No Internet, no care
Increasing numbers of medical devices depend on a facility’s wireless (Wi-Fi) network. Reliable Wi-Fi connectivity, as a result, now needs to be viewed as a patient care consideration.
Public health emergencies
Emergency stockpiles that are insufficient to meet the needs of the community can disrupt care in the event of a widespread health emergency, natural disaster, or other crisis, potentially harming patients and healthcare providers.
Market landscape for healthcare tech

Health tech to grow by 121.75 billion by 2025
Telehealth, mHealth, analytics, and systems markets are ready to thrive.

North America leads in growth
46% of growing health tech companies are operating in the USA

YoY growth of 8.65%
Healthcare is a proven and consistent form of investment and continues to expand.
How Nova helps blockchain tech companies

Product validation
From the very beginning, we map out your users and engage with them directly through our passive testing methods.

Collaborative design
We perform Google Venture Sprints and leverage the thought capital of your cross-functional team.

Brand & identity design
We work with you and your team to develop a brand strategy that’s deeply connected to the goals of your business.
Our health tech work

Alter G
Health tech, product design, brand & identity
Trusted by








How Nova is different
Passive user testing
We’ve developed an easy method to get feedback from users, early and often.
Remote collaboration
We have run countless workshops remotely with teams small and large.
Data-driven
We believe understanding your data is key to solving your business problems.
Time-sensitive
We respect deadlines and aim to always overdeliver.
Clear communication
We understand that proactive and thoughtful communication is the backbone to a successful engagement.
User-facing
From the beginning, we will develop a relationship with your users in order to deliver our solutions.
What people are saying

“Like all true talents Bryce requires coworkers step up their game(s), but he's fun to work with and brings tremendous energy and passion to the UX profession. I'd hire Bryce again in a heartbeat.”
Scott Brittain, CTO, Digital Pharmacist (100+ employees)

“I LOVED working with Bryce - and if you get the chance to work with or for him, you should take it.”
Russ Somers, CMO, Lytho (100+ employees)
Healthcare tech packages
Consultation session
1 hour- Digital whiteboard session
- Problem mapping and definition
- "How Might We" analysis
Design strategy
1 week- Brand and/or Product discovery deep-dive
- 2x 4-hour design-led workshop sessions
- Analysis and recommendation
Startup marketing
prices starting at- 10 Divi Wordpress pages
- Branding (Professional)
- Visual design (Silver)
- Copywriting
- SEO
- Responsive design
Startup product
prices starting at- Design sprint lite
- Northstar
- Agile testing
- Validation
- Design system lite
Growth marketing
prices starting at- 15 Divi Wordpress pages
- Visual design (Silver)
- Copywriting
- SEO
- Responsive design
- Database sales integration and ops
Growth product
prices starting at- UX audit
- UX ops management system
- Agile testing
- Validation
- 1x Product design rev
Not sure if we’re a fit? We’re happy to help create a custom plan or refer you to someone in our network. View all pricing
Who else Nova helps
Founders & Executives
Looking to get buy-in from your executive team? See how we can help answer some of their questions.
Product managers
We know product teams are like the ying to the marketing yang. See how we serve the other half.
Marketing Directors
Marketers and especially product marketers have a lot of cross over with product. See how we build trusted brands.